In the Media


Hope Technology: 5 am

In early April 2016, Julia and good friend Rachael Walker, feautured in a film made by Sam Needham for Hope Technology.

It took a few early starts to get up and film at sunrise, but the finished film shows just why it's worth it...

MBR cover august 2016

This photo taken by Roo Fowler of Rachael Walker and Julia descending Helvellyn's Lower Man during the Hope 5am filming shoot made the front cover of MBR magazine in August 2016!

MBR magazine cover August 2016

MBR magazine cover July 2017

mbr cover July 2017

Another front cover of MBR with another photo from Roo Fowler during the 5am shoot!

Mbr article August 2017

This article about the Coast to Coast trip which Julia and Rachael undertook in March 2017 was a feature in the magazine, with words by Julia, and photos by Roo Fowler.

MBR magazine article- Coast to Coast August 2017

EWS Rotorua. Image: Mike Peffers

world of interview october 2016

Julia spoke to German magazine World of MTB about bikes, and guiding in an interview which was published online and in print, featuring as their "Monatsfrau" (Woman of the month!) You can access the full article through the link here!

juliana bicycles blog

Julia has written several blogs for the Juliana Bicycles website in her role as ambassador for the brand. These can be found through the link below.

Yak Attack race, Nepal. Image: Roo Fowler

Helvellyn hike a bike, 5am. Image: Roo Fowler

Hopetechwomen blog

As one of the Hopetechwomen, Julia has written several blogs for the site. These can be found through the link below.

Tour of the Matterhorn MTB. Image: Pete Dodd

ride bikmo ambassador blog

As one of the Bikmo Ambassadors, Julia has written several blogs, which can be found through the link below:

GR5 by Mountain Bike. Image: Tom Hill

FINDRa clothing blog

Julia regularly writes blog articles for FINDRA clothing. These can be found though this link:

Mountain Bike guiding in France. Image: Ian Robertson

enduro mtb mag article January 2015

Julia was featured in an article in January 2015 with photos and stories from Instagram during the year.

WideOpen Magazine, Endless Trails: The Julia Hobson interview

Wide open magazine interview january 2018

Julia sat down for a chat with Pete Scullion of Wide Open Mountain Bike magazine to answer some questions on guiding, trips, and starting Endless Trails MTB.

MBR Rails to Trails article March 2018

MBR article march 2018

Late in Autumn 2017, Julia and Rachael Walker visited the South West with their Juliana bicycles, looking to escape the treadmill of daily life and remember that riding bikes can be the perfect way to slow down and destress!

Wise Words interview Wideopenmag

Wideopenmag "wise words"

Wise Words is an interview series where Wideopenmag ask a short list of questions to influential, inspiring and outspoken people that they feel are driving the direction of mountain biking today. Julia was stoked to be asked for her "wise words" in early August 2018! You can read the interview here. Feature

Earlier this Summer, journalist and rider Anna Cipullo came along on our Ladies of the Lakes trip to write a feature for You can take a look and see how she got on via this link!

Hike a Bike in the Lakes Summer 2018
MBR Article Skye MTB trip July 2018

Mbr article November 2018

In July 2018, Julia visited Skye with good friend Rachael Walker for a Juliana Bicycles project. An article related to the trip was published in MBR magazine, in addition to photos and a blog on the Juliana website which can be found here.

wideopenmag lakes bivvy story

On a rare warm and sunny October day, Julia headed out with Pete Scullion and Rosie Holdsworth of Wide Open Magazine for a big Lakeland adventure and night under the stars, and what an epic it was! Mountain summits, high passes, death-tech descents, and an incredible bivvy spot. You can read about it and see some of Pete’s amazing photos here.

Image: Pete Scullion

Image: Pete Scullion

Juliana Bicycles: going places -slovenia

In October 2018, Julia and fellow Juliana ambassador Rachael Walker travelled from Alps to Sea with Ride Slovenia for a Juliana Bicycles film by Steel City Media. The result was this great film showcasing the beautiful country and trails within it!